Theme Parks & Tourist Attractions

 

Access to Fun

 

Purple Pound

The economic spending power of people with disabilities and their families is often referred to as the “Purple Pound”. Recently this was worth approximately £212 billion. With 66% of disabled people thinking products were not designed with them in mind, and 75% of disabled people leaving a business or shop due to poor customer service or lack of disability training, why not include people with disabilities at the very beginning and make things easier for all your customers.

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Improved customer experience

By having engaging, exciting interactive access videos on your website you are making visitors lives easier by providing alternative solutions to their issues. By recognising that all your customers are unique and may all have different needs and ways of accessing information you are valuing them as a consumer.

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Reduced demand on Customer Service

By providing enough adequate and engaging access information from the start, you should see a significant reduction in the amount of time and money spent on servicing customer enquiries related to disability access needs.

Generally tourist attractions tend to be very busy places, and this can be a big problem for many people with hidden disabilities. We found that a lot of tourist attractions do have great access information, however it is primarily text based, which isn’t accessible to everyone. With large crowds comes large noise, and acoustics can become a real problem for some people with Autism. Here’s how we can help.

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What to expect

Some of the processes found at tourist attractions and theme parks are unique to the location. One of the only ways to provide visitors with the tools to best be prepared for their visits is by creating a What to expect video for those unique experiences such as accessible entrances to rides, the queuing systems.

Go pro experience

We think the Go Pro experience videos will give users the chance to virtually experience the sights and sounds of a ride before deciding to give it a go. By enabling visitors to experience the ride virtually they can highlight any particular problem areas they might have with the ride before they get on, thus avoiding any difficult situations.